No matter what age we are, putting our best face forward is always a priority. But once we hit that middle-age milestone, it’s not so easy. From decades of UV damage to hormonal changes that affect skin texture and elasticity, the signs of aging become more obvious in our 40’s. Making the pivot from preventative to corrective skin care can help you regain that youthful glow – and in our opinion, no skin care routine does it quite like K-Beauty!
No matter what age we are, putting our best face forward is always a priority. But once we hit that middle-age milestone, it’s not so easy. From decades of UV damage to hormonal changes that affect skin texture and elasticity, the signs of aging become more obvious in our 40’s. Making the pivot from preventative to corrective skin care can help you regain that youthful glow – and in our opinion, no skin care routine does it quite like K-Beauty!
From formulations featuring clean, safe, and proven ingredients from nature and science to a committed, self-caring regimen, K-Beauty can be an effective and enjoyable approach to tackling the signs of aging. The cornerstone of Korean Beauty is prevention through a consistent routine, so if you adopt the K-Beauty principals, you can achieve visible results in your 40’s or at any age. Here are four of the biggest skin care concerns for women in their 40’s and how K-Beauty can help solve them.
- Dry skin. Hormonal changes due to menopause can leave your skin drier than a desert. A great way to deeply moisturize is with a replenishing sheet mask. Reserved for step #7 in the K-Beauty ritual, these serum-drenched face coverings create a clingy barrier, allowing all the nourishing ingredients to soak into the skin without evaporating or being compromised by the elements, while also sealing in moisture. Our Aqua Ultra-Moisturizing Mask delivers a blend of Sea Water, Turmeric, Sea Grape, Japanese Kelp, Sodium Hyaluronate, and other natural, gentle humectants from nature and science for moisturization at the deepest level.
- Slower cell turnover. As we age, it’s harder for cells to regenerate. Exfoliating is one way to speed things back up. Since all that dead skin can dull your complexion, enlarge and clog pores, and even encourage “adult acne”, it’s important to make a consistent clean sweep so cells can renew. In the K-Beauty regimen, exfoliating is step #3 and recommended from 1 to 3 times per week. There are two forms of exfoliation, chemical and physical, and our GLOW Exfoliating Soft Peel does both! It’s based on the gentle yet effective dual exfoliating actions of Papaya Fruit enzymes and plant-based Microcrystalline Cellulose to gently remove dead skin cells, smooth skin texture, clear pores, brighten, locks-in moisture, and also prime skin to amplify the benefits of other products in your routine.
- Sagging and wrinkles. Collagen production naturally declines with aging, and this loss of elasticity leads to the appearance of sagging and wrinkles. There are two ways K-Beauty can help tighten, plump and smooth things over. The first is through clean, active ingredients such as Cica, a botanical that stimulates cell regeneration and supports healing, and the skin-plumping powers of Hydrolyzed Collagen peptides, both commonly formulated in K-Beauty products. And then there are beauty tools, which have been used in K-Beauty for centuries. Made from polished rose quartz, a Gua Sha or Facial Roller can be put to use during most steps in the ritual to smooth in product and tighten, de-puff, and stimulate circulation and lymphatic drainage.
- Age spots. Slow cell turnover, hormones, sun damage, and increased skin sensitivity create the perfect storm for midlife hyperpigmentation. Instead of relying on harsh bleaching agents to help fade discoloration, K-Beauty takes a natural approach, with clean ingredients that are effective yet gentle on the skin. Niacinamide, a water-soluble form of Vitamin B, and Licorice Root, which inherently hinders the melanin-stimulating enzyme tyrosinase, are both included in our Brightening Radiance Mask. Ginseng is another ingredient has shown to slow down melanin production, and is the starring ingredient in our Ginseng Vitality Mask.
Of course, there’s no one-size-fits-all solution for aging, but there is one universal rule everyone should follow. No matter what products you use or how many steps you layer into your daily regimen, make sure every morning routine ends with a layer of sunscreen!
-The Aloisia Beauty Team