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With self-care becoming a major focus in beauty world, “clean beauty” – products for the face, body, and hair made with non-toxic ingredients and transparent formulations – should be a familiar one. Yet there are a few common misconceptions that make the term “clean” a little murky for the averag...

If you’re wondering why skin care experts are re-shining the spotlight on the skin care ingredient Niacinamide, it’s with good reason. Though it isn’t new, when it comes to a single ingredient that checks all the boxes, Niacinamide, (a.k.a. Nicotinamide) simply gets the job done. A water-soluble ...

We know that you're interested in knowing more about the products that you put on your skin, that is why we would like to introduce you to our star ingredients: